xGov-121: Proposal to Expand on Algorand Marketing and Relevant Content #121 [Reposted]

Governance xGov Proposals
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Reposted with full proposal from github: Hey algofam, here’s The Next Block Proposal. Please let us know what you think about our media focused approach for community, social, and education. Full proposal on github: xGov-121: Proposal to Expand on Algorand Marketing and Relevant Content by thenextblock3 · Pull Request #121 · algorandfoundation/xGov · GitHub

Abstract

The Next Block, a media company, focuses on video content creation within the Algorand ecosystem. With two years of experience in live interviews, we are expanding our reach with a new website for blogs and media content. Our proposal extends to fostering growth in NFT and DeFi communities, using proposed funds for impactful content creation. This strategic approach aligns with our dedication to advancing the Algorand ecosystem while contributing to the broader blockchain landscape.

Team

CRYPTOforCHANGE (https://twitter.com/CRYPT0forCHANGE) Co-host & content creator Community member since 2021

Sea Will (https://twitter.com/seawillpdx) Co-host & content creator Community member since 2021

Experience with Algorand

The Next Block boasts over 100 live shows in the past two years, interviewing guests ranging from CEOs of prominent Dapps and NFTs to executive leaders of Algorand and community supporters within. With this experience in the Algorand ecosystem, our show provides diverse insights, engaging discussions, and firsthand perspectives from key figures. We also have deep knowledge of how Algorand works and can effectively communicate this in an educational format for our audience to understand.

The Next Block: https://www.youtube.com/channel/UCE4o509uGtygf_gAEbVgH0A TravelX interview: https://youtu.be/USaedpzrRCg?si=yslwGqKmJ2jvHNAg Algorand CTOs interview: https://www.youtube.com/live/-GxS_aBLQM0?si=Tmgrno2N5hhao_bn Staci Warden interview: https://youtube.com/live/6nEuotx0DAI?feature=share Fracctal Monsters interview: https://www.youtube.com/live/kKp1m65w9MA?si=4Or72GrVIblQuL76

Present Proposal

Proposal Plan for The Next Block

Objective 1: Develop a Community-Focused Show Create a dynamic show featuring guests from NFTs, DeFi, governance, and community related fields within the Algorand ecosystem. Conduct engaging interviews and forums to foster a sense of community and showcase diverse perspectives.

Objective 2: Website and Blog Development Launch a new website to serve as a hub for written blogs and diverse media formats, expanding our content offerings. Allocate resources for continuous website and blog development, ensuring a valuable resource for the Algorand community.

Objective 3: Amplify The Next Block Podcast Strategically promote The Next Block podcast to increase visibility and audience reach. Showcase top builders and teams within the Algorand ecosystem through podcast episodes. Use proposed funds to implement targeted marketing strategies and collaborations to amplify the podcast’s impact.

Overall Approach: Our proposal focuses on community engagement, content expansion, and podcast amplification. By developing a community-focused show, enhancing our website and blog offerings, and strategically amplifying The Next Block podcast, we aim to contribute significantly to the growth and advancement of the Algorand ecosystem.

Future Blueprint

The success of this proposal and efficient fund utilization could pave the way for future proposals. This scalability approach aims to increase our output and efforts, reflecting our commitment to continuous improvement and growth within the Algorand ecosystem and the broader blockchain landscape.

Benefits for the community

This proposal offers existing and new benefits for the Algorand community. Through a community-focused show, we’ll feature experts from NFTs, DeFi, and governance, curating diverse community perspectives. The new website will provide written blogs and other media formats, enhancing the Algorand community experience. Strategic promotion of The Next Block podcast will significantly increase visibility to non Algorand users. Our specific approach aims to tangibly contribute to the Algorand ecosystem’s growth and advancement.

Additional information

The Next Block, Algorand’s enduring podcast, boasts over 200k views and a remarkable 300% subscriber growth on YouTube in the last 3 months. Positioned for audience expansion, we’ve maintained a sustainable live show focused on Algorand for the past two years, consistently delivering quality content every week.

YouTube: https://www.youtube.com/channel/UCE4o509uGtygf_gAEbVgH0A Twitter: https://twitter.com/TheNextBlock3

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We reposted the full proposal here. Thank you for the help @Richflairstv

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Has The Next Block received any sort of funding from the Algorand Foundation in the past, such as through “community champion” payments or the like?

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Please convert the status from draft to final so that your proposal will be considered in this session.

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Hey @GhostOfMcAfee No, we have not received any funding from Algorand Foundation.

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@vidhyanand Status changed to final.

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I support the push for more marketing/content about Algorand.

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Thank you. You all do great work to engage the community, and it sounds like all that work to this point has been purely out of your own pockets. I hope people take that into consideration.

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Will the platforms expand beyond X & YouTube to include TikTok, Facebook, Spotify or Apple? How will the blogs, podcasts and streams be branded: As “The Next Block” or something with Algorand in the name or during the your sessions?

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For now we are focused on YouTube, X, and blogs. Our brand is The Next Block; we aim to attract a larger audience with Algorand as our main focus. Frequently we have guests that are outside of the ecosystem that are being introduced to Algorand.